Recently, we completed the spring Digital Marketing Series sponsored by Comcast NBCUniversal. Three virtual sessions gave forty-seven participants tools and resources to develop their online presence and digital marketing plans. Workshop topics included Mapping Your Customer Journey, Developing a Digital Strategy, and Basics of Google Ads and Video Marketing. MWF partnered with Katrina Turnbow, founder and owner of Detroit-based digital marketing firm Kanopi Social and a Google Digital Coach, to facilitate this program. Here is what one participant had to say:

“Katrina was extremely helpful in explaining this topic in an approachable manner. This webinar was very helpful to my business and I will be implementing things I learned immediately.”

At MWF, our desire is for women entrepreneurs to be competitive and sustain their businesses. Increasing knowledge of digital marketing trends and tools is just one way we can continue to provide support to business owners across the state. Did you miss this most recent digital marketing series? Don’t worry, we’re going to offer another round this fall! Follow us on social media and keep checking these bi-weekly newsletters for program registrations, learning, and technical assistance opportunities at MWF and some of our partner organizations.

See you at our next event!

Elly Drain, Program Reporting & Events Manager